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IGN published an interview with Take-Two CEO, Strauss Zelnick, after the company’s earnings call asking him why they decided on a premium price tag for the Red Dead Redemption Nintendo Switch port from the original releases on Xbox 360 and PlayStation 3. The critically acclaimed western will launch at $49.99 and the improvements aren’t exactly obvious judging from the debut trailer. Mr. Zelnick said that they thought the price point was commercially accurate due to their anticipated demand for a handheld version and the value it brings to consumers.
After today’s Take-Two earnings call, IGN asked CEO Strauss Zelnick why they priced the newly announced port the way they did, especially given the backwards compatibility situation for Xbox:
“That’s just what we believe is the commercially accurate price for it. Take-Two’s EVP of Finance, Hannah Sage, also pointed out that the port isn’t just the Red Dead base game, but also Undead Nightmare. When asked if Undead Nightmare was the reason for its $50 price, Zelnick said the add-on “was a great standalone game in its own right when it was originally released, so we feel like it’s a great bundle for the first time, and certainly a great value for consumers.”
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